Marketing templates

On this page you find a selection of branded templates. These can be used for social media, when printing local flyers, approaching new partner and more. Add your local touch!

What's in this article?

Branded templates for local marketing

Consistency is key, and our templates make it easy! We use Canva to create and share customizable templates for various needs, including social media posts, local promotions, and more. These templates are designed to save you time while ensuring that all your communications stay aligned with our brand identity.

Why we use templates

Templates help maintain a professional and cohesive look across all communications, whether digital or printed. By adhering to brand guidelines, we ensure that our customers recognize and trust KAYAKOMAT wherever they encounter it. Templates also simplify the creative process, giving you a head start and reducing the time spent designing from scratch.

Select your language and access the templates

Important note: The templates are made in a free tool called Canva. Read more about Canva below. You must use your private email adress when signing up for Canva, not your Kayakomat.com address. Otherwise you can not access the templates. 

If you do not find your language; use the English templates and translate to your local language in Canva. Let us know if you need help. English has the biggest selection of templates. 

Examples of what you can find templates for:  

🇺🇲 Print marketing (Flyer, Poster etc.)

Here you will find templates if you want to design flyers and posters individually. You can order these from a local or online printing company.

>> Posters to print 

>> Flyers to print 

>> Print Ads (eg for news paper.)

A complete guide to using print marketing can be found here.

🇺🇲 Printable Station Materials

Printable materials you can use at your station to improve visibility, clarity and customer experience.

All templates are brand-aligned and ready to download. You may adapt language where needed, but design elements should remain unchanged. Remember to flip the arrow if you want it to point the other direction.

Directorial Sign

> Directorial sign 30×15 cm

>> Directorial sign  60×30 cm

A directional sign that helps guide customers from nearby paths, parking areas or entrances to your station. 

How to order:

Download the template and print locally on weather-resistant material. 

  1. We suggest using Helloprint.com
  2. Choose size (30x15cm or 60x30c. Or customize our template yourself)
  3. Choose 5mm and Forex option. 

Beach flag

>> Beach flag

Ordering a beach flag is ideal if, for example, you are organizing an event. It is also useful if your Kayakomat is located near a busy road.

You can order and pay for the beach flag online. We do not keep it in stock, but we provide a template that you can use.

How to order:

  1. Go to Helloprint.com and search for beach flags. Here is the direct link.
  2. Choose a size and start the ordering process. We recommend the medium size.
  3. Upload the file we have provided. It has the correct file type and dimensions. Notify us if you need another language.
  4.  Choose whether you want a heavy “base” for your flag or only the flag and the pole

Other: 

Rout description template

Extra cleaning instructions

Generic A4 template

These can all be adjusted to fit your local needs. You can print and laminate it and attach it to your kayak rack. 

Do you need new banners or info signs? please check out our shop

🇺🇲 PR (press releases)

Please use and adjust our press release templates when contacting media outlets. There is one version for your first year, and one once you are up and running. 

Press release template

Read more about how to use press releases and contacting local media in our marketing guide on PR

🇺🇲 Social Media (Instagram Post etc.)

Here you will find templates for posts  to use on Instagram, Facebook, etc. Do you need a different format? Use the “Resize” button in Canva. Read more about Canva further down on this page.

sociala media material posts 

Read our full guide on Social media in our guide here. 

🇺🇲 Initiate local partnerships (Email templates, PDFs etc)

Partnerships are one of the most effective ways to grow your KAYAKOMAT station locally. Use our templates when reaching out to hotels etc in your area!  

Promotional sheet for schools

Promotional sheet for companies/team building

Flyer Local partnership

Read our full guide about initiating local partnerships here. 

🇺🇲 Market gift cards & seasonal passes

Gift cards are great to sell in low season!

>>>  Printed gift cards/vouchers – if you wish to create printed gift cards (coming soon in English)

Read our full guide about gift cards here, with information and tips on how to sell

🇺🇲 Other

>>> Power Point Presentation – a template for when/if you need to hold a presentation about Kayakomat.

Examples of what you can find templates for:  

🇸🇪 Print marketing (Flyer, Poster etc.)

Here you will find templates if you want to design flyers and posters individually. You can order these from a local or online printing company.

>>Tryckta posters

>> Tryckta flyers 

>> Mall poster för er på/intill First Camp

>> Studentvoucher

>> Tryckta annonser i tex tidning (welcome to ask for help if you need other versions)

A complete guide to using print marketing can be found here.

🇸🇪 Skyltar och material för stationen

Printable materials you can use at your station to improve visibility, clarity and customer experience.

All templates are brand-aligned and ready to download. You may adapt language where needed, but design elements should remain unchanged. Remember to flip the arrow if you want it to point the other direction.

Directorial Sign

> Directorial sign 30×15 cm

>> Directorial sign  60×30 cm

A directional sign that helps guide customers from nearby paths, parking areas or entrances to your station. 

How to order:

Download the template and print locally on weather-resistant material. 

  1. We suggest using Helloprint.com
  2. Choose size (30x15cm or 60x30c. Or customize our template yourself)
  3. Choose 5mm and Forex option. 

Beach flag

>> Beach flag

Ordering a beach flag is ideal if, for example, you are organizing an event. It is also useful if your Kayakomat is located near a busy road.

You can order and pay for the beach flag online. We do not keep it in stock, but we provide a template that you can use.

How to order:

  1. Go to Helloprint.com and search for beach flags. Here is the direct link.
  2. Choose a size and start the ordering process. We recommend the medium size.
  3. Upload the file we have provided. It has the correct file type and dimensions. Notify us if you need another language.
  4.  Choose whether you want a heavy “base” for your flag or only the flag and the pole

Other: 

Rout description template

Extra cleaning instructions

Generic A4 template

These can all be adjusted to fit your local needs. You can print and laminate it and attach it to your kayak rack. 

Do you need new banners or info signs? please check out our shop

🇸🇪 PR/mediakontakt (Pressmeddelande)

Please use our press release templates when contacting media outlets. There is one version for your first year, and one once you are up and running. 

Press release template

Read more about how to use press releases and contacting local media in our marketing guide on PR

(Public relations)

🇸🇪 Social Media (Instagram Post etc.)

Here you can find templates for posts and stories to use on Instagram, Facebook, etc. Do you need a different format? Use the “Resize” button in Canva.

sociala media material posts 

Sociala media om partnerskap Epassi, Naturkopmaniet och Mecenat

Read our full guide on Social media in our guide here. 

🇸🇪 Strandflagga

Ordering a beach flag is ideal if, for example, you are organizing an event. It is also useful if your Kayakomat is located near a busy road.

You can order and pay for the beach flag online. We do not keep it in stock, but we provide a template that you can use.

>> Beach flag

How to order:

  1. Go to Helloprint.com and search for beach flags. Here is the direct link.

  2. Choose a size and start the ordering process. We recommend the medium size.

  3. Upload the file we have provided. It has the correct file type and dimensions.

  4. Choose whether you want a heavy “base” for your flag or only the flag and the pole

🇸🇪 Initiera lokala partnerskap (mailmallar etc)

Partnerships are one of the most effective ways to grow your KAYAKOMAT station locally. Use our templates when reaching out!  You can also find templates are useful for partnerships we have already established centrally. 

Utskick till grupper/företagsevent

Utskick för kontakt med skolor 

Read our full guide about initiating local partnerships here. 

🇸🇪 Market gift cards & seasonal passes

Gift cards are great to sell in low season!

>>>  Printed gift cards/vouchers – if you wish to create printed gift cards

Read our full guide about gift cards here, with information and tips on how to sell

🇸🇪 Övrigt

>>> Power Point Presentation – a template for when/if you need to hold a presentation about Kayakomat.

Examples of what you can find templates for:  

🇫🇷 Print marketing (Flyer, Poster etc.)

Here you will find templates if you want to design flyers and posters individually. You can order these from a local or online printing company.

>> Posters to print 

>> Flyers to print 

>> Print Ads (eg for news paper.)

A complete guide to using print marketing can be found here.

🇫🇷 Panneaux et supports pour votre station

Printable materials you can use at your station to improve visibility, clarity and customer experience.

All templates are brand-aligned and ready to download. You may adapt language where needed, but design elements should remain unchanged. 

Directorial Sign

> Directorial sign 30×15 cm

>> Directorial sign  60×30 cm

A directional sign that helps guide customers from nearby paths, parking areas or entrances to your station. 

How to order:

Download the template and print locally on weather-resistant material. 

  1. We suggest using Helloprint.com
  2. Choose size (30x15cm or 60x30c. Or customize our template yourself)
  3. Choose 5mm and Forex option. 

Beach flag

>> Beach flag

Ordering a beach flag is ideal if, for example, you are organizing an event. It is also useful if your Kayakomat is located near a busy road.

You can order and pay for the beach flag online. We do not keep it in stock, but we provide a template that you can use.

How to order:

  1. Go to Helloprint.com and search for beach flags. Here is the direct link.
  2. Choose a size and start the ordering process. We recommend the medium size.
  3. Upload the file we have provided. It has the correct file type and dimensions. Notify us if you need another language.
  4.  Choose whether you want a heavy “base” for your flag or only the flag and the pole

Other: 

Rout description template

Extra cleaning instructions

Generic A4 template

These can all be adjusted to fit your local needs. You can print and laminate it and attach it to your kayak rack. 

Do you need new banners or info signs? please check out our shop

🇫🇷 PR (press releases)

Please use and adjust our press release templates when contacting media outlets. There is one version for your first year, and one once you are up and running. 

Press release template

Read more about how to use press releases and contacting local media in our marketing guide on PR

🇫🇷 Social Media (Instagram Post etc.)

Here you will find templates for posts  to use on Instagram, Facebook, etc. Do you need a different format? Use the “Resize” button in Canva. Read more about Canva further down on this page.

sociala media material posts 

Read our full guide on Social media in our guide here. 

🇫🇷 Beach flag

Ordering a beach flag is ideal if, for example, you are organizing an event. It is also useful if your Kayakomat is located near a busy road.

You can order and pay for the beach flag online. We do not keep it in stock, but we provide a template that you can use.

>> Beach flag

How to order:

  1. Go to Helloprint.com and search for beach flags. Here is the direct link.

  2. Choose a size and start the ordering process. We recommend the medium size.

  3. Upload the file we have provided. It has the correct file type and dimensions. Notify us if you need another language.

  4.  Choose whether you want a heavy “base” for your flag or only the flag and the pole

🇫🇷 Initiate local partnerships (Email templates, PDFs etc)

Partnerships are one of the most effective ways to grow your KAYAKOMAT station locally. Use our templates when reaching out to hotels etc in your area!  

Promotional sheet for schools

Promotional sheet for companies/team building

Flyer Local partnership

Read our full guide about initiating local partnerships here. 

🇫🇷 Market gift cards & seasonal passes

Gift cards are great to sell in low season!

>>>  Printed gift cards/vouchers – if you wish to create printed gift cards (coming soon in English)

Read our full guide about gift cards here, with information and tips on how to sell

🇫🇷 Other

>>> Power Point Presentation – a template for when/if you need to hold a presentation about Kayakomat.

Examples of what you can find templates for:  

🇩🇪 Printwerbung (Flyer, Plakate etc.)

Hier findest du Vorlagen, wenn du Flyer und Plakate individuell gestalten möchtest. Diese kannst bei einer lokalen oder Online-Druckerei bestellen.

>> Plakate

>> Flyer

>> Printanzeige (z.B. für Zeitungen)

Eine vollständige Anleitung zur Verwendung von Printwerbung finden Sie hier.

🇩🇪 Schilder und Materialien für deine Station

Druckbare Materialien, die du an deinem Standort verwenden kannst, um die Sichtbarkeit, Übersichtlichkeit und das Kundenerlebnis zu verbessern.

Alle Vorlagen sind markenkonform und können heruntergeladen werden. Du kannst den Wortlaut bei Bedarf anpassen, die Designelemente sollten jedoch unverändert bleiben.

Wegweiser:

>> Wegweiser 30×15 cm

>> Wegweiser 60×30 cm

Ein Wegweiser, der Kunden von nahegelegenen Wegen, Parkplätzen oder Eingängen zu deinem Station führt.

So bestelllst du:

Lade die Vorlage herunter und drucke diese vor Ort auf wetterbeständigem Material aus.

  1. Wir empfehlen:  Helloprint.com
  2. Wähle die Größe (30 x 15 cm oder 60 x 30 cm. Oder passe unsere Vorlage selbst an).
  3. Wähle 5 mm und die Option „Forex“.

Strandflagge

>> Strandflagge

Die Bestellung einer Strandflagge ist ideal, wenn du beispielsweise eine Veranstaltung organisieren. Sie ist auch nützlich, wenn sich dein Kayakomat in der Nähe einer stark befahrenen Straße befindet.

Sie können die Strandflagge online bestellen und bezahlen. Wir haben sie nicht auf Lager, stellen dir jedoch eine Vorlage zur Verfügung.

So bestellst du:

  1. Gehen Sie zu Helloprint.com und suchen Sie nach Strandflaggen. Hier ist der direkte Link. 
  2. Wähle eine Größe und starten den Bestellvorgang. Wir empfehlen die mittlere Größe.
    Lade die von uns bereitgestellte Datei hoch. Sie hat den richtigen Dateityp und die richtigen Abmessungen. Benachrichtige uns, wenn du eine andere Sprache benötigen.
  3. Wählen aus, ob du einen schweren „Fuss“ für deine Flagge oder nur die Flagge und die Stange wünschst.

Andere Vorlagen:

Routenbeschreibung

Reinigungsanleitung

Allgemeine A4 Vorlage

All dies kann an deine lokalen Bedürfnisse angepasst werden. Du kannst es ausdrucken, laminieren und an deine Kajakstation befestigen.

Benötigst du neue Banner oder Hinweisschilder?

Schau in unserem Shop vorbei.

🇩🇪 PR (Pressemitteilungen)

Bitte verwende und passe unsere Pressemitteilungsvorlagen an, wenn du Medienkontakte knüpfen. Es gibt eine Version für dein erstes Jahr und eine für die Zeit, wenn du bereits etabliert sind.

>> Vorlage: Pressemitteilung

Weitere Informationen zur Verwendung von Pressemitteilungen und zur Kontaktaufnahme mit lokalen Medien findest du in unserem Marketing-Leitfaden zum Thema PR.

🇩🇪 Social Media (Instagram Post etc.)

Hier findest du Vorlagen für Beiträge, die du auf Instagram, Facebook usw. verwenden kannst. Benötigest du ein anderes Format? Verwende die Schaltfläche „Größe ändern“ in Canva. Weitere Informationen zu Canva findest weiter unten auf dieser Seite.

> regelmäßige Social Media Post

Lese unseren vollständigen Leitfaden zu sozialen Medien hier. 

🇩🇪 Lokale Partnerschaften initiieren (Email templates, PDFs etc)

Partnerschaften sind eine der effektivsten Möglichkeiten, um deine KAYAKOMAT-Station lokal auszubauen. Nutze unsere Vorlagen, wenn du Hotels usw. in deiner Umgebung kontaktieren magst!

>> Werbeblatt für Schulen

>> Werbeblatt für  Unternehmen/Teambildung

>> Flyer Lokale Partnerschaft

Lies unseren vollständigen Leitfaden über die Initiierung lokale Partnerschaften hier. 

rRead our full guide about initiating local partnerships here. 

🇩🇪 Geschenkkarten & Saisonkarten

Geschenkkarten lassen sich in der Nebensaison hervorragend verkaufen!

>>> Gedruckte  Geschenkkarten/Gutscheine

Lesen Sie hier unseren vollständigen Leitfaden zu Geschenkkarten mit Informationen und Tipps zum Verkauf.

🇩🇪 Sonstiges

>>> Power Point Präsentation – Eine Vorlage für den Fall, dass du eine Präsentation über Kayakomat halten möchtest.

Canva as our tool for templates 

Canva is a user-friendly design platform that allows you to customize templates without needing advanced design skills. It’s perfect for creating personalized marketing materials while maintaining our brand’s visual identity. With drag-and-drop functionality and a variety of tools, Canva makes customization straightforward and fun.
You can find links to our templates in  Canva further below, see respective country tab.

How to get started with Canva

  1. Create a free account on www.canva.com . (Important: Use your private email address, not kayakomat email)  You can also upgrade to a pro account for USD15/month for extra features, such as access to our brand kit. 
  2. Download our brand assets such as colors, logo and icons to your computre.
  3. Upload these assets to your Canva account.
  4. Visit the links below to access our templates. 
  5. Customize the templates to fit your needs. Eg add phone number, address and a temporary promo code.
  6. Download and use for all your local marketing! 

Need help or have ideas?

If you need help getting started or are looking for inspiration, don’t hesitate to reach out. You can submit a support ticket or book a call with our marketing team. We’re here to assist you!

But first, please watch our Canva-tutorial that takes you trough how you can use and customize the templates provided.  There are also lots of tutorials about how to get started and use Canva on YouTube if you want to learn more. 

Useful tip; Do you need these templates but in another size/format ? please get in touch, or try using the “resize function” in Canva. 

Have ideas for new templates? Let us know! Your suggestions help us ensure you have the resources you need to succeed.

Keep reading:

Sustainability

Sustainability is an important part of our values and vision at KAYAKOMAT. We believe in promoting sustainable lifestyles and enabling people to experience nature in a responsible way. That is why we have chosen to work with recyclable polythene to reduce our environmental impact. We strive to run our business in a way that is as sustainable as possible and that’s why we also aim to reuse our equipment for as long as possible.

Read more >
Suggestion box

This is a place where we welcome your thoughts, ideas and suggestions. We know that as a KAYAKOMAT operator you have lots of valuable experience and insights, and we really want to hear from you.

Read more >
Safety guidelines

At KAYAKOMAT, we’re committed to setting the standard for equipment safety. It’s our top priority to keep our users secure, and we’re constantly improving our processes to make sure our gear is in tip-top shape.

Read more >

Keep reading:

Social media

Social media is a powerful way to reach and inspire people. Many browse for activity and travel inspiration, making it a great platform to promote

Read more >
Print marketing

One of your key strengths as an operator is your proximity to potential customers. A powerful way to promote your business is by reaching out

Read more >
PR

Public Relations is a powerful, free way to gain attention for your Kayakomat station. By reaching out to local media, you can generate press coverage,

Read more >