{"id":16834,"date":"2022-01-04T15:52:59","date_gmt":"2022-01-04T15:52:59","guid":{"rendered":"https:\/\/mykayakomat.com\/?p=16834"},"modified":"2025-02-05T21:54:04","modified_gmt":"2025-02-05T21:54:04","slug":"marketing-resources","status":"publish","type":"post","link":"https:\/\/mykayakomat.com\/de\/marketing-resources\/","title":{"rendered":"Marketing-Ressourcen"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"16834\" class=\"elementor elementor-16834\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce40854 e-flex e-con-boxed e-con e-parent\" data-id=\"ce40854\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd70e00 elementor-posts__hover-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"fd70e00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;pagination_type&quot;:&quot;numbers_and_prev_next&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-16822 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mykayakomat.com\/de\/brand-guidelines\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png\" class=\"attachment-medium size-medium wp-image-15557\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png 300w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-1024x719.png 1024w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-768x539.png 768w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16.png 1194w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mykayakomat.com\/de\/brand-guidelines\/\" >\n\t\t\t\tLeitlinien f\u00fcr die Marke\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Die KAYAKOMAT Markenrichtlinien enthalten klare Anweisungen zu Ton, Bild und Botschaft, um eine einheitliche...\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/mykayakomat.com\/de\/brand-guidelines\/\" aria-label=\"Mehr \u00fcber Brand guidelines\" tabindex=\"-1\" >\n\t\t\tLese mehr\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-16838 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mykayakomat.com\/de\/brand-assets\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png\" class=\"attachment-medium size-medium wp-image-15557\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png 300w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-1024x719.png 1024w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-768x539.png 768w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16.png 1194w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mykayakomat.com\/de\/brand-assets\/\" >\n\t\t\t\tMarkenressourcen\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Du suchst nach Icons und Mustern, die du in deinen Marketingmaterialien verwenden kannst? Auf dieser Seite findest du...\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/mykayakomat.com\/de\/brand-assets\/\" aria-label=\"Mehr \u00fcber Brand assets\" tabindex=\"-1\" >\n\t\t\tLese mehr\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-16870 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mykayakomat.com\/de\/image-video-galley\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png\" class=\"attachment-medium size-medium wp-image-15557\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png 300w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-1024x719.png 1024w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-768x539.png 768w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16.png 1194w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mykayakomat.com\/de\/image-video-galley\/\" >\n\t\t\t\tBild &amp; Video Galerie\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Unsere Bilder- und Videogalerie bietet hochwertiges Bildmaterial, das zum Paddeln und Erkunden der Natur inspiriert.\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/mykayakomat.com\/de\/image-video-galley\/\" aria-label=\"Mehr \u00fcber Image &#038; video gallery\" tabindex=\"-1\" >\n\t\t\tLese mehr\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-16887 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mykayakomat.com\/de\/branded-templates\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png\" class=\"attachment-medium size-medium wp-image-15557\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-300x211.png 300w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-1024x719.png 1024w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16-768x539.png 768w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/04\/Screenshot-2024-11-28-at-17.30.16.png 1194w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mykayakomat.com\/de\/branded-templates\/\" >\n\t\t\t\tMarketing-Vorlagen\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Auf dieser Seite findest du eine Auswahl an gebrandeten Vorlagen. Diese k\u00f6nnen verwendet werden f\u00fcr...\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/mykayakomat.com\/de\/branded-templates\/\" aria-label=\"Mehr \u00fcber Marketing templates\" tabindex=\"-1\" >\n\t\t\tLese mehr\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-10052 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mykayakomat.com\/de\/aktivitetskalender\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"196\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2024\/01\/Screenshot-2024-11-28-at-17.21.15-300x196.png\" class=\"attachment-medium size-medium wp-image-15551\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2024\/01\/Screenshot-2024-11-28-at-17.21.15-300x196.png 300w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2024\/01\/Screenshot-2024-11-28-at-17.21.15-1024x668.png 1024w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2024\/01\/Screenshot-2024-11-28-at-17.21.15-768x501.png 768w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2024\/01\/Screenshot-2024-11-28-at-17.21.15.png 1422w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mykayakomat.com\/de\/aktivitetskalender\/\" >\n\t\t\t\tMarketing-Kalender\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Willkommen bei deinem Marketingkalender! Dies ist dein Ausgangspunkt f\u00fcr die Planung und Aktivierung deiner\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-post__read-more-wrapper\">\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/mykayakomat.com\/de\/aktivitetskalender\/\" aria-label=\"Mehr \u00fcber Marketing calendar\" tabindex=\"-1\" >\n\t\t\tLese mehr\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Willkommen auf der Seite mit den Marketing-Ressourcen! Hier findest du alles, was du brauchst, um die starke Markenpr\u00e4senz von KAYAKOMAT zu erhalten und auszubauen. Von Markenrichtlinien bis hin zu kreativen Materialien ist diese Seite deine Anlaufstelle, um eine konsistente und effektive Kommunikation zu gew\u00e4hrleisten. Wenn du diese Ressourcen befolgst, k\u00f6nnen wir ein einheitliches und professionelles Erscheinungsbild schaffen, von dem alle Beteiligten profitieren und das unsere Marke an allen Standorten st\u00e4rker und erkennbarer macht. Lass uns Marketing einfach und wirkungsvoll machen!<\/p>","protected":false},"author":3494,"featured_media":15578,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[91,100],"class_list":["post-16834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-category-page","tag-marketing-main-menu"],"_links":{"self":[{"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/posts\/16834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/users\/3494"}],"replies":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/comments?post=16834"}],"version-history":[{"count":8,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/posts\/16834\/revisions"}],"predecessor-version":[{"id":17369,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/posts\/16834\/revisions\/17369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/media\/15578"}],"wp:attachment":[{"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/media?parent=16834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/categories?post=16834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mykayakomat.com\/de\/wp-json\/wp\/v2\/tags?post=16834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}