{"id":17900,"date":"2025-03-21T10:45:23","date_gmt":"2025-03-21T10:45:23","guid":{"rendered":"https:\/\/mykayakomat.com\/?p=17900"},"modified":"2026-03-09T19:21:39","modified_gmt":"2026-03-09T19:21:39","slug":"marketing-checklist","status":"publish","type":"post","link":"https:\/\/mykayakomat.com\/fr\/marketing-checklist\/","title":{"rendered":"Check-list marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"17900\" class=\"elementor elementor-17900\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-599fe9b6 e-flex e-con-boxed e-con e-parent\" data-id=\"599fe9b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48bfe10c elementor-widget elementor-widget-text-editor\" data-id=\"48bfe10c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"384\" data-end=\"580\">Pr\u00eat \u00e0 stimuler vos efforts de marketing local cette saison ? Nous avons cr\u00e9\u00e9 une <strong data-start=\"457\" data-end=\"494\">checklist marketing compl\u00e8te<\/strong> con\u00e7u pour vous aider \u00e0 planifier et \u00e0 mettre en \u0153uvre un plan de marketing local r\u00e9ussi.<\/p><p><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Noto Color Emoji';\">Dans cette liste, vous trouverez les t\u00e2ches obligatoires et recommand\u00e9es, ainsi que quelques t\u00e2ches suppl\u00e9mentaires pour ceux qui souhaitent aller encore plus loin.\u00a0<\/span><\/p><p>Vous trouverez \u00e9galement des liens utiles qui vous permettront d'en savoir plus.\u00a0<\/p><p data-start=\"384\" data-end=\"580\">Nous avons vu plus de 100 op\u00e9rateurs commercialiser leurs stations. Il est tr\u00e8s clair que les op\u00e9rateurs qui effectuent un grand nombre de ces t\u00e2ches re\u00e7oivent plus de r\u00e9servations que ceux qui sont inactifs.<\/p><p data-start=\"582\" data-end=\"763\">Nous vous sugg\u00e9rons de compl\u00e9ter cette checklist marketing par ce que vous avez \u00e9crit dans votre plan de marketing local (voir \"mail de d\u00e9marrage\") et par les conseils mentionn\u00e9s dans <a href=\"https:\/\/mykayakomat.com\/fr\/aktivitetskalender\/\" target=\"_blank\" rel=\"noopener\">notre calendrier de marketing.\u00a0<\/a><\/p><p data-start=\"582\" data-end=\"763\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40068b9 e-flex e-con-boxed e-con e-parent\" data-id=\"40068b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f9f5a6 elementor-widget elementor-widget-heading\" data-id=\"1f9f5a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">T\u00e9l\u00e9chargez la liste<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b99ed81 e-grid e-con-full e-con e-parent\" data-id=\"b99ed81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f7b773 elementor-widget elementor-widget-text-editor\" data-id=\"8f7b773\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Pr\u00eat \u00e0 imprimer\u00a0<\/strong><\/p><p>Vous trouverez ici une checklist imprimable et visuellement attrayante. Vous trouverez une page avec les t\u00e2ches que vous pouvez effectuer pour stimuler votre pr\u00e9sence en ligne, une autre pour les r\u00e9seaux sociaux, etc.  Imprimez et commencez \u00e0 commercialiser votre station !<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3d0bf1 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"b3d0bf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/drive.google.com\/drive\/u\/0\/folders\/11ReF-7hXvdH1kF44SgAy0QrAS2ZIjxi6\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9chargez ici<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-ep-wrapper-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/drive.google.com\\\/drive\\\/u\\\/0\\\/folders\\\/11ReF-7hXvdH1kF44SgAy0QrAS2ZIjxi6&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"bdt-element-link elementor-element elementor-element-45a4723 elementor-widget elementor-widget-image\" data-id=\"45a4723\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"383\" height=\"478\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2025\/03\/Skarmavbild-2025-03-21-kl.-11.41.00.png\" class=\"attachment-full size-full wp-image-17903\" alt=\"\" srcset=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2025\/03\/Skarmavbild-2025-03-21-kl.-11.41.00.png 383w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2025\/03\/Skarmavbild-2025-03-21-kl.-11.41.00-240x300.png 240w, https:\/\/mykayakomat.com\/wp-content\/uploads\/2025\/03\/Skarmavbild-2025-03-21-kl.-11.41.00-10x12.png 10w\" sizes=\"(max-width: 383px) 100vw, 383px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ad63f0f e-flex e-con-boxed e-con e-parent\" data-id=\"5ad63f0f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-793391c e-grid e-con-full e-con e-parent\" data-id=\"793391c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Sur cette page, vous trouverez une checklist marketing compl\u00e8te \u00e0 utiliser lors du d\u00e9marrage de votre station et tout au long de la saison. Vous y trouverez ce qu'il faut faire et quand, ainsi que des liens utiles pour plus d'informations.<\/p>","protected":false},"author":3494,"featured_media":15578,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[91,100],"class_list":["post-17900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-category-page","tag-marketing-main-menu"],"_links":{"self":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/17900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/users\/3494"}],"replies":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/comments?post=17900"}],"version-history":[{"count":25,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/17900\/revisions"}],"predecessor-version":[{"id":21228,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/17900\/revisions\/21228"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/media\/15578"}],"wp:attachment":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/media?parent=17900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/categories?post=17900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/tags?post=17900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}