{"id":3987,"date":"2022-05-03T17:23:20","date_gmt":"2022-05-03T17:23:20","guid":{"rendered":"https:\/\/mykayakomat.com\/?page_id=3987"},"modified":"2025-12-12T16:14:38","modified_gmt":"2025-12-12T16:14:38","slug":"partnerships-3","status":"publish","type":"post","link":"https:\/\/mykayakomat.com\/fr\/partnerships-3\/","title":{"rendered":"Partenariats"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3987\" class=\"elementor elementor-3987\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e8a0f9f e-flex e-con-boxed e-con e-parent\" data-id=\"1e8a0f9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad811e2 elementor-widget elementor-widget-heading\" data-id=\"ad811e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu'est-ce qu'un partenariat ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a5aab8 elementor-widget elementor-widget-text-editor\" data-id=\"2a5aab8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1269\" data-end=\"1295\"><strong>Veuillez noter que cette page est en cours de maintenance et sera mise \u00e0 jour pour 2026.<\/strong><\/p><p data-start=\"1269\" data-end=\"1295\">Le partenariat avec des acteurs externes tels que des h\u00f4tels, des influenceurs, des organisations, etc. est un moyen efficace de commercialiser votre station. Il vous aide \u00e0 promouvoir votre station KAYAKOMAT aupr\u00e8s d'un public plus large. Il facilite la d\u00e9couverte et la r\u00e9servation de paddling par les clients.\u00a0<\/p><p data-start=\"1455\" data-end=\"1477\">Ces partenaires peuvent \u00eatre<\/p><ul data-start=\"1478\" data-end=\"1661\"><li data-start=\"1478\" data-end=\"1586\"><p data-start=\"1480\" data-end=\"1586\"><strong data-start=\"1480\" data-end=\"1498\">Partenaires locaux<\/strong>, Les entreprises de plein air, telles que les h\u00f4tels, les campings, les caf\u00e9s, les offices de tourisme, les associations ou les entreprises de plein air.\u00a0<\/p><\/li><li data-start=\"1587\" data-end=\"1661\"><p data-start=\"1589\" data-end=\"1661\"><strong data-start=\"1589\" data-end=\"1609\">Partenaires centraux<\/strong>, Les services d'aide aux \u00e9tudiants sont g\u00e9r\u00e9s par le si\u00e8ge de Kayakomat, parfois \u00e0 l'\u00e9chelle nationale. Par exemple, l'organisation de r\u00e9ductions pour les \u00e9tudiants.\u00a0<\/p><\/li><\/ul><p data-start=\"1663\" data-end=\"1796\">Les partenariats solides sont fond\u00e9s sur une valeur mutuelle et constituent souvent l'un des canaux de commercialisation les plus rentables dont disposent les op\u00e9rateurs.<\/p><h3 data-start=\"1803\" data-end=\"1852\"><strong>Comment les partenariats peuvent-ils contribuer \u00e0 la croissance de votre entreprise ?<\/strong><\/h3><p data-start=\"1853\" data-end=\"1879\">Les partenariats peuvent vous aider :<\/p><ul data-start=\"1880\" data-end=\"2113\"><li data-start=\"1880\" data-end=\"1920\"><p data-start=\"1882\" data-end=\"1920\">Atteindre les clients l\u00e0 o\u00f9 ils se trouvent d\u00e9j\u00e0<\/p><\/li><li data-start=\"1921\" data-end=\"1961\"><p data-start=\"1923\" data-end=\"1961\">Accro\u00eetre la confiance gr\u00e2ce aux recommandations<\/p><\/li><li data-start=\"1962\" data-end=\"2015\"><p data-start=\"1964\" data-end=\"2015\">Gagnez en visibilit\u00e9 sans recourir \u00e0 la publicit\u00e9 payante<\/p><\/li><li data-start=\"2016\" data-end=\"2064\"><p data-start=\"2018\" data-end=\"2064\">Cr\u00e9ez des offres, des forfaits et des \u00e9v\u00e9nements attrayants<\/p><\/li><li data-start=\"2065\" data-end=\"2113\"><p data-start=\"2067\" data-end=\"2113\">Stimuler les r\u00e9servations gr\u00e2ce \u00e0 des remises et \u00e0 des recommandations<\/p><\/li><\/ul><p data-start=\"2115\" data-end=\"2187\">Dans de nombreux endroits, les partenariats sont un facteur cl\u00e9 des premi\u00e8res r\u00e9servations. En tant qu'op\u00e9rateur local, vous disposez d'informations et de possibilit\u00e9s consid\u00e9rables au sein de votre communaut\u00e9.<\/p><h3 data-start=\"2194\" data-end=\"2216\"><strong>Comment d\u00e9marrer<\/strong><\/h3><p data-start=\"2217\" data-end=\"2334\">Vous n'avez pas besoin de nombreux partenariats pour obtenir des r\u00e9sultats. Quelques collaborations pertinentes et bien entretenues suffisent souvent.<\/p><p data-start=\"2336\" data-end=\"2345\">Commencer par :<\/p><ol data-start=\"2346\" data-end=\"2563\"><li data-start=\"2346\" data-end=\"2396\"><p data-start=\"2349\" data-end=\"2396\">Identifier les partenaires pertinents \u00e0 proximit\u00e9 de votre station<\/p><\/li><li data-start=\"2397\" data-end=\"2443\"><p data-start=\"2400\" data-end=\"2443\">Comprendre la valeur que vous pouvez leur offrir<\/p><\/li><li data-start=\"2444\" data-end=\"2516\"><p data-start=\"2447\" data-end=\"2516\">Choisir un format de collaboration simple (remises, r\u00e9f\u00e9rences, \u00e9v\u00e9nements)<\/p><\/li><li data-start=\"2517\" data-end=\"2563\"><p data-start=\"2520\" data-end=\"2563\">Activation du partenariat et suivi<\/p><\/li><\/ol><p data-start=\"2565\" data-end=\"2605\">Vous pouvez commencer modestement et construire au fil du temps.<\/p><h3 data-start=\"2612\" data-end=\"2650\"><strong>Ce que Kayakomat HQ fait pour vous aider<\/strong><\/h3><p data-start=\"369\" data-end=\"508\">Kayakomat HQ soutient les op\u00e9rateurs principalement en vous aidant \u00e0 d\u00e9velopper et \u00e0 activer des partenariats locaux adapt\u00e9s \u00e0 votre station et \u00e0 votre destination.<\/p><p data-start=\"510\" data-end=\"592\">Notre \u00e9quipe marketing est \u00e0 votre disposition pour <strong data-start=\"546\" data-end=\"577\">des s\u00e9ances de soutien individuel<\/strong>, Nous nous effor\u00e7ons d'\u00eatre \u00e0 l'\u00e9coute de nos clients, l\u00e0 o\u00f9 nous le pouvons :<\/p><ul data-start=\"593\" data-end=\"774\"><li data-start=\"593\" data-end=\"630\"><p data-start=\"595\" data-end=\"630\">de r\u00e9fl\u00e9chir \u00e0 des id\u00e9es de partenariats locaux,<\/p><\/li><li data-start=\"631\" data-end=\"673\"><p data-start=\"633\" data-end=\"673\">identifier les partenaires pertinents dans votre r\u00e9gion,<\/p><\/li><li data-start=\"674\" data-end=\"719\"><p data-start=\"676\" data-end=\"719\">sugg\u00e9rer des formats de collaboration concrets, et<\/p><\/li><li data-start=\"720\" data-end=\"774\"><p data-start=\"722\" data-end=\"774\">donner des conseils sur la mani\u00e8re d'approcher les partenaires potentiels.<\/p><\/li><\/ul><p data-start=\"776\" data-end=\"927\">Nous disposons \u00e9galement de mod\u00e8les sur la mani\u00e8re d'entrer en contact avec vous, voir ci-dessous.\u00a0<\/p><p data-start=\"776\" data-end=\"927\">Nous vous soutenons \u00e9galement par le biais de partenariats g\u00e9r\u00e9s de mani\u00e8re centralis\u00e9e qui renforcent la marque KAYAKOMAT dans son ensemble.<\/p><p data-start=\"1048\" data-end=\"1157\">Les partenariats centraux et les initiatives nationales donnent de meilleurs r\u00e9sultats lorsqu'ils sont associ\u00e9s \u00e0 <strong data-start=\"1123\" data-end=\"1156\">activation locale par les op\u00e9rateurs<\/strong>.<\/p><p data-start=\"1159\" data-end=\"1294\">Si vous avez des id\u00e9es pour de nouveaux partenariats locaux, r\u00e9gionaux ou nationaux, n'h\u00e9sitez pas \u00e0 contacter l'\u00e9quipe de Kayakomat.<\/p><p data-start=\"1296\" data-end=\"1375\">Vous pouvez en savoir plus sur nos partenariats centralis\u00e9s en cliquant sur le lien ci-dessous.<\/p><hr data-start=\"3054\" data-end=\"3057\" \/><h3 data-start=\"3059\" data-end=\"3072\"><strong>Ressources (\u00e0 venir)<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7016d12 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"7016d12\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Partenariats organis\u00e9s de mani\u00e8re centralis\u00e9e<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48d3a89 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"48d3a89\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mod\u00e8les de pr\u00e9sentation des partenaires<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b40e3d1 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"b40e3d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Comment cr\u00e9er des codes de r\u00e9duction<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d1685a elementor-align-left elementor-widget elementor-widget-button\" data-id=\"8d1685a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lignes directrices pour la collaboration avec les influenceurs<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f8ea45a e-flex e-con-boxed e-con e-parent\" data-id=\"f8ea45a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Collaborations et codes promotionnels<\/p>","protected":false},"author":3177,"featured_media":15659,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[99],"class_list":["post-3987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-partnerships"],"_links":{"self":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/3987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/users\/3177"}],"replies":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/comments?post=3987"}],"version-history":[{"count":25,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/3987\/revisions"}],"predecessor-version":[{"id":19995,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/posts\/3987\/revisions\/19995"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/media\/15659"}],"wp:attachment":[{"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/media?parent=3987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/categories?post=3987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mykayakomat.com\/fr\/wp-json\/wp\/v2\/tags?post=3987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}