{"id":3206,"date":"2022-01-02T09:05:44","date_gmt":"2022-01-02T09:05:44","guid":{"rendered":"https:\/\/mykayakomat.com\/?page_id=3206"},"modified":"2025-03-28T17:03:46","modified_gmt":"2025-03-28T17:03:46","slug":"skapa-lokala-evenemang","status":"publish","type":"post","link":"https:\/\/mykayakomat.com\/sv\/skapa-lokala-evenemang\/","title":{"rendered":"Lokala evenemang"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3206\" class=\"elementor elementor-3206\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ed62d73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ed62d73\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-302b69e3\" data-id=\"302b69e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-726402fe elementor-widget elementor-widget-text-editor\" data-id=\"726402fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Vad \u00e4r ett lokalt evenemang? <\/b><\/h2><p><span style=\"font-weight: 400;\">Lokala evenemang \u00e4r roliga, enkla sammankomster eller tematiska aktiviteter som du anordnar p\u00e5 din Kayakomat-station f\u00f6r att v\u00e4cka uppm\u00e4rksamhet och f\u00f6ra samman m\u00e4nniskor. Det kan vara en avslappnad paddling efter jobbet, ett erbjudande p\u00e5 \u00f6ppningsdagen eller n\u00e5got annat. M\u00e5let \u00e4r att skapa m\u00f6jligheter f\u00f6r m\u00e4nniskor att prova Kayakomat, tr\u00e4ffa andra och k\u00e4nna sig knutna till din station.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Dessa evenemang kan vara:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Anordnade av dig<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Arrangerade tillsammans med en partner<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Eller till och med arrangerade av deltagarna<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9785caa\" data-id=\"9785caa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61c40a53 elementor-widget elementor-widget-text-editor\" data-id=\"61c40a53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Beh\u00f6ver du id\u00e9er?<\/strong><\/h2><p>Ta en titt p\u00e5 v\u00e5r Aktivitetskalender f\u00f6r teman och tillf\u00e4llen som hj\u00e4lper dig att planera ditt n\u00e4sta evenemang.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb63967 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"bb63967\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/mykayakomat.com\/sv\/marknadsforing-2\/aktivitetskalender\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">G\u00e5 till kalender<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67fd063d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"67fd063d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48f0ee40\" data-id=\"48f0ee40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d703fec e-con-full e-flex e-con e-parent\" data-id=\"d703fec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-247a29c e-con-full e-flex e-con e-child\" data-id=\"247a29c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5c16d8 elementor-widget elementor-widget-text-editor\" data-id=\"f5c16d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Hur kan evenemang hj\u00e4lpa ditt f\u00f6retag att v\u00e4xa?<\/strong><\/h2><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Locka nya kunder<\/b><span style=\"font-weight: 400;\"> - Evenemang \u00e4r bra f\u00f6r personer som aldrig har provat Kayakomat.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Uppmuntra<\/strong><b>till paddling i grupp<\/b><span style=\"font-weight: 400;\"> - M\u00e5nga m\u00e4nniskor vill inte paddla ensamma. Evenemang ger dem en anledning att vara med.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u00d6ka antalet \u00e5terkommande bes\u00f6k<\/b><span style=\"font-weight: 400;\"> - En rolig upplevelse kan f\u00f6rvandla en f\u00f6rstag\u00e5ngsbes\u00f6kare till en lojal kund.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Skapa uppm\u00e4rksamhet<\/b><span style=\"font-weight: 400;\"> - Evenemang \u00e4r n\u00e5got som \u00e4r v\u00e4rt att dela med sig av - p\u00e5 sociala medier, med v\u00e4nner och i lokala medier.<\/span><\/li><li><b>Bygg partnerskap<\/b><span style=\"font-weight: 400;\"> - Samarbeta med gym, skolor, klubbar eller lokala f\u00f6retag.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52bc6b0 elementor-widget elementor-widget-spacer\" data-id=\"52bc6b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d6310c elementor-widget elementor-widget-text-editor\" data-id=\"2d6310c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>S\u00e5 kommer du ig\u00e5ng<\/strong><\/h2><p><b>Steg 1 : V\u00e4lj tema eller tillf\u00e4lle<\/b><\/p><ul><li aria-level=\"1\"><b>Id\u00e9er : <\/b><span style=\"font-weight: 400;\">lanseringsdag, familjedag, guidad tur etc.<\/span><\/li><\/ul><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Anv\u00e4nd v\u00e5r <\/span><span style=\"font-weight: 400;\">Aktivitetskalender<\/span><span style=\"font-weight: 400;\"> f\u00f6r inspiration och s\u00e4songsbetonade id\u00e9er<\/span><\/li><\/ul><p><b>Steg 2 : Best\u00e4m tid, plats och plan<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">L\u00e4gg till sm\u00e5 extraf\u00f6rm\u00e5ner som kaffe, grill eller en lokal guide f\u00f6r att g\u00f6ra det speciellt<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Best\u00e4m om kunderna bara ska boka kajaker som vanligt eller betala extra f\u00f6r till\u00e4gg<\/span><\/li><\/ul><p><b>Steg 3: Skapa ett evenemang p\u00e5 Facebook\u00a0<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.facebook.com\/business\/learn\/video\/create-event-facebook\"><span style=\"font-weight: 400;\">L\u00e4nk till hur man g\u00f6r det\u00a0<\/span><\/a><\/li><\/ul><p><b>Steg 4 : Marknadsf\u00f6r ditt evenemang<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Posta p\u00e5 sociala medier och lokala Facebook-grupper<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tala om det f\u00f6r din lokaltidning<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bjud in lokala partners eller opinionsbildare<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u00e4mn @kayakomat i dina inl\u00e4gg s\u00e5 att vi kan dela dem vidare<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Valfritt: Boosta ditt inl\u00e4gg med en liten budget f\u00f6r att n\u00e5 ut till fler m\u00e4nniskor<\/span><\/li><\/ul><p><b>Steg 5 : Under evenemanget<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ta foton! (Be deltagarna om till\u00e5telse att anv\u00e4nda dem i marknadsf\u00f6ringen)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Var tydlig med att deltagande sker p\u00e5 egen risk<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Om du inte \u00e4r en certifierad guide kan du n\u00e4mna att du bara organiserar tr\u00e4ffen<\/span><\/li><\/ul><p><b>Steg 6 : Efter evenemanget<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dela foton<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Planera n\u00e4sta!<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f491a60 elementor-widget elementor-widget-spacer\" data-id=\"f491a60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d92f9e elementor-widget elementor-widget-text-editor\" data-id=\"7d92f9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\ud83d\udca1 <strong>TIPS!<\/strong> T\u00e4nk p\u00e5 lokala evenemang som redan p\u00e5g\u00e5r i din stad, till exempel jubileer eller festivaler, som kan vara bra tillf\u00e4llen f\u00f6r marknadsf\u00f6ring. T\u00e4nk ocks\u00e5 p\u00e5 organisationer som kan vara intresserade av att anordna ett evenemang p\u00e5 vattnet, till exempel Naturskyddsf\u00f6reningen, lokala gym, PRO eller skolor som planerar en friluftsdag.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00169c4 elementor-widget elementor-widget-text-editor\" data-id=\"00169c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Resurser<\/strong><\/h2><p>Vi har skapat marknadsf\u00f6ringsmaterial som flygblad och beachflaggor som du kan best\u00e4lla sj\u00e4lv f\u00f6r att marknadsf\u00f6ra ditt evenemang eller visa upp KAYAKOMAT p\u00e5 lokala evenemang. Vi finns h\u00e4r om du beh\u00f6ver n\u00e5got mer!<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1f64ed elementor-align-left elementor-widget elementor-widget-button\" data-id=\"e1f64ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/mykayakomat.com\/sv\/marketing-resources\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">G\u00e5 till Marknadsf\u00f6ringsresurser<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0999c14 elementor-widget elementor-widget-spacer\" data-id=\"0999c14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00c922c elementor-widget elementor-widget-image\" data-id=\"00c922c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/mykayakomat.com\/wp-content\/uploads\/2022\/01\/Images-MyKayakomat-2.svg\" class=\"attachment-full size-full wp-image-18322\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Att anordna lokala evenemang \u00e4r ett bra (och roligt!) s\u00e4tt att \u00f6ka antalet bokningar, locka \u00e5terkommande kunder och \u00f6ka synligheten. Det kr\u00e4ver lite initiativ, men det \u00e4r v\u00e4l v\u00e4rt det!<\/p>","protected":false},"author":3177,"featured_media":15557,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[101,100],"class_list":["post-3206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-events","tag-marketing-main-menu"],"_links":{"self":[{"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/posts\/3206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/users\/3177"}],"replies":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/comments?post=3206"}],"version-history":[{"count":25,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/posts\/3206\/revisions"}],"predecessor-version":[{"id":18332,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/posts\/3206\/revisions\/18332"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/media\/15557"}],"wp:attachment":[{"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/media?parent=3206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/categories?post=3206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mykayakomat.com\/sv\/wp-json\/wp\/v2\/tags?post=3206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}